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Influencer Marketing

How Influencer Marketing Can Help Grow Your Revenue

Advertising, Influencer Marketing, Marketing Strategy / By Jamie Walloch

Years ago, the influencer world was limited to only celebrities and dedicated bloggers. Today, thousands of influencers across the world make a living from influencer… Keep Reading

Contest Marketing

Three Tips for Successful Social Media Contests and One Big No-No

Advertising, Lead Generation, Marketing Strategy, Social Media / By Kiernan Tuohy

Contests are a fun way to create excitement for your business. With the death of third party cookies nearly upon us, it is crucial for… Keep Reading

Your Brand Promise Better Deliver

Your Brand Promise Better Deliver

Advertising, Branding, Digital Marketing, Marketing Strategy / By Tami Newman

Have you ever gone to a movie full of anticipation because the trailer promised a thrill ride only to be disappointed with a so-so boring… Keep Reading

Targeted Display for Lead Generation

Targeted Display for Lead Generation

Advertising, Digital Marketing, Lead Generation, Marketing Strategy, Targeted Display / By Walter Scheuer

Having trouble attracting your target audience to your brand? As a business, you may ask yourself, “How do I get my products and services in… Keep Reading

Social Influence

The Gentle Art of Persuasion—The Four Levels of Social Influence

Advertising, Influencer Marketing, Marketing Strategy, Social Media / By Tami Newman

Social Influencing feels like the new buzz in marketing but it’s been around since Cleopatra showed up with that groovy eyeliner.  There are four levels… Keep Reading

Brand Strategy

New Times, New World… New Marketing?

Advertising, Branding, Marketing Strategy / By Paul Blair

Let’s learn from history. You might need to look around, hold your chin funny, and begin to re-think your current plan of attack.  Is your… Keep Reading

Podcasting

You’re on Mute: How to Speak Up with Podcasting

Audio Branding, Marketing Strategy, Podcasting / By Amanda Davis

Does your marketing need a strategy to rise above the noise?   Do you want to reach new audiences and increase brand loyalty?   As an influencer… Keep Reading

Branding and advertising

Straight From the Wizard Himself

Advertising, Audio Branding, Branding, Digital Marketing, Marketing Strategy, Radio Best Practices / By Paul Blair

The Keys To Successful Branding Roy Williams is a best selling author and marketing consultant best known for his Wizard of Ads trilogy. Roy, together… Keep Reading

No cookies

Protect Privacy in Advertising: Death of the Data Cookie

Advertising, Digital Marketing / By Amanda Davis

Are you confused about the so-called “death of the cookie”? Or the impact of Apple’s recent privacy changes in their iOS14 update? If so, you… Keep Reading

7 Tips to Make Your Website Different from the Rest

In A World of Apples, Be An Orange

Branding, Digital Marketing, Marketing Strategy, Website Design / By Jamie Walloch

7 Tips to Make Your Website Different from the Rest The internet is a huge, never-ending database. You don’t want people to play the “Where’s… Keep Reading

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