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no one cares blog post

No One Cares Until You Change The Message

Advertising, Marketing Strategy / By Tami Newman

Here is a bitter pill to swallow. No one cares about you or your brand. Ouch! Sure, you pour money, blood, sweat, and tears into… Keep Reading

Buying or Renting Your Advertising

Marketing Real Estate: How Owning Your Content Makes You Money

Advertising, Marketing Strategy / By Amanda Davis

Content Marketing. What’s the big deal? You spend enough money on marketing alone to fund multiple income properties. How is content different from everything else… Keep Reading

Advertising Lullaby

How the “Advertising Lullaby” is Robbing Your Business of its Advertising Dollars

Advertising, Audio Branding, Marketing Strategy, Radio Best Practices / By Paul Blair

Turn the Car Around, We Could Use Some of That! What sounds better to you? “Fred’s Fine Foods has all of your grocery needs!” Or,… Keep Reading

Keep the brand alive

How to Keep Your Brand Vibrantly Alive During the Pandemic

Advertising, Marketing Strategy / By Mid-West Family

Mid-West Family hosted another great Wicked Smart Seminar last June with key insights on how your business can currently take steps to overcome some of… Keep Reading

Customer Journey for Local Businesses

How to Connect the Customer Journey to Your Businesses Goals

Advertising, Marketing Strategy / By Mid-West Family

Look Here! A New Marketing Tactic! Wow, this marketing tactic is so shiny! It has to be better because this business hasn’t used it yet!… Keep Reading

Are Taglines Important?

Bar Stool Q & A: Discussing Taglines With Heather Wantoch – Master Marketing Mixologist

Advertising, Marketing Strategy / By Mid-West Family

Welcome to our new series, the Bar Stool Q&A. Join us as we tap into Mid-West Family’s decades of marketing experience and share top shelf… Keep Reading

Millennial Marketing 101

Millennial Marketing 101

Marketing Strategy / By Mid-West Family

Do you remember the good ol’ days of marketing? When the consumers were clear cut and easy to reach? All you had to do was… Keep Reading

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