Chasing A Branded BBQ Legend
He cooked for countless numbers of soldiers as a mess sergeant in the Korean war. Afterward, he opened his own BBQ joint in a shambly… Keep Reading
Branding
5 Tips to Encourage Employee Advocacy
Every one of your employees is an untapped treasure of social influence. Learn five tips to create a culture of employee advocacy
Top Five Tips for Recruiting Millenials
Right now, it’s an employee’s job market. And I would know. I’m a millennial and just took a new job myself. So, in a world… Keep Reading
7 Reasons Marketing Is Like Stand-Up Comedy
Why didn’t the marketing couple get married? They weren’t on the same landing page. *ba-dum-tss* Lame joke aside, marketing is like stand-up comedy. I’m not… Keep Reading
Recruitment in 2022 – Navigating the HR Minefield
Human Resources The job where you recruit, retain, attract, console, solve IT issues for remote workers, answer insurance issues, deal with attendance policies, and yes,… Keep Reading
Customers Do Care About You—When It’s About Them.
A little while ago I told you no one cares about you. I didn’t say it to be mean. I did it to illustrate a… Keep Reading
Having a Brand vs. Building a Brand
You do branding. You have a great logo, a specific set of colors, and finally, use the same font in all your marketing. You do… Keep Reading
Word Count and Words Count
Blog experts suggest posts such as this should be 1500-2000 words. What? Do you have time for a nap? I’m jokingly tempted to embellish my… Keep Reading
Top-Of-Mind Awareness Using A Musical Image
You have a sign and a logo but do you have a sound? Your potential new customers are accustomed to identifying a business, a product,… Keep Reading
Bar Stool Q & A: Branding with Joe Daguanno – Master Marketing Mixologist
Welcome to our series, Bar Stool Q & A. Join us as we tap into Mid-West Family’s decades of marketing experience and share top-shelf tips,… Keep Reading
