Promotions
From exclusive vinyl drops to festive holiday traditions, our promotional events create unforgettable experiences that bring the community together all year long. With unique events hosted by all eight of our stations, there’s truly something for everyone. Each event is thoughtfully designed to connect with our listeners, celebrate local culture, and offer exciting, one-of-a-kind moments you won’t find anywhere else.
Record Store Day
WJJO and The Resistance come together to promote this live broadcast event, celebrating the most anticipated vinyl releases, drawing a crowd of dedicated listeners eager to be the first to snag the latest records, meet iconic DJs, and engage in music-centric discussions. You’ll see music fans lining up for hours, rain or shine, for a chance to find rare gems and support local businesses.
Ornament Smash
During the holiday season, we love giving back to our amazing listeners. That’s why Q106, your favorite country music station, hosts the annual Ornament Smash! This event features 106 lucky fans, each guaranteed a prize valued at $106 or more, ranging from electronics and gift cards to signed guitars and concert tickets. The best part is that every winner gets to smash a Christmas ornament to reveal their surprise!
Your Fly’s Open Golf Tournament
Hosted by WJJO, this fan-favorite annual event is perfect for golfers of all skill levels and promises a lively, unforgettable experience. Featuring appearances from our on-air personalities, fun prizes, refreshing beverages, and a tasty lunch, this tournament guarantees a morning full of fun on the greens.
Santa Tracker
Magic 98 has the inside line on Santa’s journey each Christmas! Starting at noon on Christmas Eve, fans can follow Santa’s progress as he makes his way from the North Pole around the world and to Madison. Viewers can watch Santa via video and listen to hourly updates on the Magic app.















