Benjamin Plumbing

Turning on the tap for Benjamin Plumbing

Benjamin Plumbing had an outdated website. It lacked site security, on-page SEO, quality content, mobile responsiveness, and proper user experience design.

  • Web Development

  • SEO

  • Content Creation

Benjamin Plumbing home page on desktop
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Project Goals

After nearly a decade, Benjamin Plumbing's website was in need of some modern improvements. The Mid-West Family and Benjamin Plumbing teams collaborated to identify and accomplish the following project goals:

  • Increase leads

  • Increase organic search visibility

  • Create a mobile friendly design for better user experience

  • Implement a captivating website design to promote site-wide uniformity

  • Develop an easier way for customers to set service appointments on all devices

  • Generate content to promote user interaction and help rank higher in search results

Solution

Through in-depth content interviews, we were able to capture the essence of Benjamin Plumbing and its position within the industry, allowing us to provide expertly written, SEO-rich content for the new site.

Our design team put together a modern, user friendly website design emphasizing uniformity and conversion optimization. We built in streamlined functionality to make it easy for users to request service, pay online, and book appointments.

We knew our website needed help, so we turned to the Mid-West team for help and direction. The final website not only exceeded our expectations, but now performs as an extension to our sales and customer service teams. We couldn't be happier.

Business Owner
Benjamin Plumbing Overview

The Results

The website launched on time and on budget, but what happened next was even more impressive.

The increased business sparked a need for Benjamin Plumbing to hire 3 new plumbers to manage current & new clients. Benjamin Plumbing continues to work partner with us to grow their business.

  • New Leads: Averaging 56 new leads per month
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  • Organic Search: 60% increase in visibility
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  • Bounce Rate: 32% decrease in bounce rate
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Increase Sales and Leads From Your Website

Get started here to receive a free website analysis.  Then, one of our experts will contact you to discuss our process and a full marketing strategy.  
 
bpfull

Increase Sales and Leads From Your Website

Get started here to receive a free website analysis.  Then, one of our experts will contact you to discuss our process and a full marketing strategy.